Why Influencers are Dominating Politics in Indonesia
Indonesia’s political landscape has experienced a dramatic shift as more influencers have entered the political arena. With more than 20 influencers elected to parliament in the 2024 elections, these digital stars are transforming traditional campaigns. Influencers are leveraging their vast…
From Reels to Ballots: How Political Parties Leveraged Influencers for 2024 Campaigns
In the 2024 Indian general election, political parties moved beyond traditional campaigning, tapping into the vast influence of social media influencers. What was once a niche sector of the digital world became a cornerstone of political communication. A key moment…